I met Reggie, the chef behind Flame Master Jones, at Innovation Station the first night he ever set up there. I was late to the party and showed up as he was shutting down, but as I was walking to my seat I could hear people talking about how good his wings were. What caught my eye was his blank food truck. This guy had amazing food, but no design on his truck. I introduced myself and he was more than excited to let me design some elements for him to use.